Walton's 10 Rules

Commit To Your Business
1.

Believe in it more than anybody else. If you love your work, you’ll be out there every day trying to do it the best you possibly can, and pretty soon everybody around will catch the passion from you like a fever.

Share Your Profits With All Your Associates, & Treat Them As Partners
2.

In turn, they will treat you as a partner, and together you will all perform beyond your wildest expectations.

Motivate Your Partners
3.

Money and ownership alone aren’t enough. Set high goals, encourage competition, and then keep score. Don’t become too predictable.

Communicate Everything You Possibly Can To Your Partners
4.

The more they know, the more they’ll understand. The more they understand, the more they’ll care. Once they care, there’s no stopping them.

Appreciate Everything Your Associates Do For The Business
5.

Nothing else can quite substitute for a few well chosen, well-timed, sincere words of praise. They’re absolutely free-and worth a fortune.

Celebrate Your Success
6.

Don’t take yourself so seriously. Loosen up, and everybody around you will loosen up. Have fun. Show enthusiasm always. All of this is more important and more fun than you think, and it really fools competition.

Listen To Everyone
In Your Company
7.

Nothing else can quite substitute for a few well chosen, well-timed, sincere words of praise. They’re absolutely free-and worth a fortune.

8.
Exceed Your Customers’ Expectations

Give them what they want and a little more. Make good on all your mistakes, and don’t make excuses apologize. Stand behind everything you do.

Control Your Expenses Better Than Your Competition
9.

This is where you can always find the competitive advantage. You can make a lot of different mistakes and still recover if you run an efficient operation. Or you can be brilliant and still go out of business if you’re too inefficient.

Swim Upstream
10.

Go the other way. Ignore the conventional wisdom. If everybody else is doing it one way, there’s a good chance you can find your niche by going in exactly the opposite direction.

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